![A trustworthy leasing platform](/cached-files/2023-05-jordan-irving-sEjiHiXn6q4-unsplash-scaled.jpg)
A trustworthy leasing platform
Client
Opendo
Category
Fintech
Services
Product Design
Business objective
Opendo was created by several Danish financial institutions and acquired Alm. Brand Leasing in 2021. As a result, the brand was heavily associated with this and needed to form its own identity through a new and recognizable brand.
Solution
We created a new website with an innovative brand identity, which was based on strategic insights from design thinking workshops. Additionally, we developed a digital showroom, an intuitive purchase flow, and a LeasingPro feature for business clients.
![](/cached-files/2023-05-Opendo_-S1-P1.jpg)
Key initials
We conducted a design thinking workshop to identify key strategic goals for the Opendo brand.
Opendo aimed to improve the customer experience by creating an innovative and user-friendly leasing environment. The platform presents leasing offers and credit approvals in a smooth purchasing experience.
![](/cached-files/2023-05-Opendo_-S2-P1-1.jpg)
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Independent branding
We did a complete rebranding of Opendo to create an independent brand identity for them.
This included an updated color palette, a new design system and a brand that could scale to other platforms and digital contact points.
We focused on improving the user experience through a trustworthy site and easy flow for leasing.
![](/cached-files/2023-05-opendo_-S4-P1.jpg)
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LeasingPro
We created the design for LeasingPro on an existing system so that business clients can keep track of their reports, kilometer deviation, and their leased cars intelligibly and easily.
![](/cached-files/2023-05-Opendo_-S5-P1.jpg)
Contact